Latest Accessories iPhone 4

25/02/2011 11:08

Richard Ziade of Readability, in an “Open Letter to Apple” regarding their app’s rejection:

 

    We’re obviously dstt disappointed by this decision, and surprised by the broad language. By including “functionality, or services,” it’s clear that you intend to pursue any subscription-based apps, not merely those of services serving up content. Readability’s model is unique in that 70% of our service fees go directly to writers and publishers. If we implemented In App purchasing, your 30% cut drastically undermines a key premise of how Readability works.

 

I can see how many people, including content providers like Readability, wish that Apple had not instituted these new rules. But, given these rules, how can anyone be surprised by this rejection? Readability’s business model is to charge a subscription fee, keep 30 percent, and pass 70 percent along to the writers/publishers of the articles being read by Readability ds card users. Sound familiar?

 

Maybe I’m missing something, but these guys claiming to be surprised and disappointed by Apple’s insistence on a 30 percent cut of subscriptions when their own business model is to take a 30 percent cut of subscriptions strikes me as rich. And how can they claim that Readability isn’t “serving up content”? That’s exactly what Readability does. What they’re pissed about is that Apple has the stronger hand. Readability needs Apple to publish an app in the App Store. Apple doesn’t need Readability.

 

Publishers say their objections are less about the steep revenue split than the lack of data. But publishers who sit out Apple Accessories iPhone 4

subscriptions will be bypassing a huge embedded base of not only iPad users, but also the very people who have already shown a willingness to pay for content. It’s worth pointing out that publishers are already in the business of selling products to consumers they have no data on: it’s called the newsstand. Cosmopolitan and People know nothing about the millions who buy their magazines at retail stores, and that doesn’t stop their respective publishers from making a ton of money there.

    Picture this: a kid in elementary school wielding an iPhone 4. Kinda big if you ask me. If Apple is building a smaller iPhone, it would be for guys and gals with smaller hands. The physical size matters, which is exactly the reason Apple would build a smaller iPhone. A smaller screen would force app rewrites? No. What if the smaller iPhone had a pixel format of 480×320? The same as the iPhone 3GS, 3G and the original? No rewriting required Acekard 2i at all. And guess what? Apple would classify it as a Retina Display. Pure genius.

 

In theory this would work. You could make iPhone screens of any size, so long as the pixel resolution were either 480×320 or 960×640. But in practice that’s not how the iPhone was designed. It’s a physical artifact, and the size of the display is what’s important. Nor do I think the existing iPhone 4 is uncomfortably big for small hands. Apple might make the area surrounding the display smaller, and surely they’ll continue making the hardware thinner, but I really don’t think we’ll see iPad parts screen sizes other than 3.5 inches, unless Apple introduces a new size that developers would need to specifically redesign their apps to properly target — and I just don’t see a need for that.

 

 

 

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Update: Good point from reader Andrew MacKenzie, via email:

 

    Ever seen 1st grade pencils? Fatter. Kindergarten crayons? Fatter. Parents intuitively know this. When you buy your kid his first train set, you get him one with large wheels and track, so his little hands can easily get the wheels on the track.

 

Right. Not that Apple is going to target the primary school demographic, but even if they were, bigger is probably better.